ANALYSIS OF LOCAL ADVANTAGES IN THE MAIN CEREAL BAR INDUSTRIES OF THE STATE OF SAO PAULO

DOI: https://doi.org/10.4215/rm2023.e22017

Abstract

The state of São Paulo is home to an articulated network of local advantages (services, technologies, transportation, labor, and markets) responsible
for attracting the main Brazilian production of cereal bars. This plot is based on an urban network with metropolises, large and medium-sized cities
that are holders of large population contingents, which still represent important markets. To understand the search for these attractive spaces, the
article investigated the locational factors of the main cereal industries in the state of São Paulo. Therefore, the following methodological procedures
were adopted: a) literature review based on classical and contemporary authors in the subject; b) documentary and statistical survey; c) field
research. In the domestic market, it was found that there are few, but large industries, that hegemonically dominate the production of cereal bars. In the case of the present research, the following industries were investigated: Kobber Alimentos Ltda. (Diadema), Nestle do Brasil Bebidas e Alimentos Ltda. (Caçapava) and Trio Alimentos Ltda. (Sorocaba). The cities above contemplate the spatial cutting of the research, having as a time frame the last two decades (2000 to 2020). This qualitative and semi-structured research is based on Santos (1996), who highlighted the importance of form-content and how this relationship dialectically influences space.

Keywords: Local advantages, Manufacture Deconcentration, Cereal Bar Industry, State of São Paulo.

Author Biography

Fernando Camillo Santos Cano, Paulista State University, Rio Claro (SP), Brazil

PhD in Human Geography from the Postgraduate Program in Geography at the Institute of Geosciences and Exact Sciences (IGCE) at the Universidade Estadual Paulista Júlio de Mesquita Filho (UNESP) campus in Rio Claro-SP. He has a specialization in the area of Geography Teaching Methodology and a Lato Sensu Postgraduate Degree in Management and School Administration. Bachelor and Degree in Geography from IGCE-UNESP-Rio Claro. With Economic Geography as its area of focus, it carries out research in the industrial area with an emphasis on the analysis of spatial circuits of production, circles of cooperation and socio-spatial implications. He is currently a Geography teacher in the municipalities of Elias Fausto-SP and Itatiba-SP, member of the research group Núcleo Conectando Saberes by Fundação Lemann and coordinates the Grêmio project in schools in the municipality of Itatiba-SP.

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Published
03/11/2023
How to Cite
CANO, Fernando Camillo Santos. ANALYSIS OF LOCAL ADVANTAGES IN THE MAIN CEREAL BAR INDUSTRIES OF THE STATE OF SAO PAULO. Mercator, Fortaleza, v. 22, nov. 2023. ISSN 1984-2201. Available at: <http://www.mercator.ufc.br/mercator/article/view/e22017>. Date accessed: 23 may 2025. doi: https://doi.org/10.4215/rm2023.e22017.
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Vol 22 (2023)
Section
ARTICLES
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